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HiSmile Teeth

Front-end Development for a high-traffic, constantly evolving Shopify store. Experience with Team Management, Front-end Development, Website Administration, and Website Design.


  • Role: Lead Front-end Developer
  • Visit hismileteeth.com
  • Gold Coast, Australia
  • Nov 2017 – Jan 2019

team management

Team Management

  • Building a team - integrating a new designer and a front-end developer
  • Create and maintain procedure and QA documents
  • Overlook QA and authorize digital media
  • Structure Jira and team for an Agile workflow
  • Introduce other teams to Agile methods
  • Delegate work-load to ensure high quality work with low turn-around times. My time estimate precision is often complimented.
website load time increase

Development

  • Build/Code with HTML5, CSS3, SASS, jQuery/JavaScript, PHP, liquid
  • Strengthen SEO with Schema and other rich content
  • Build all kinds of eCommerce related modules
  • Speed optimization - improved Google PageSpeed score from 60 to 98
  • Mentoring a developer with 3 years experience
website maintenance and implementation

Website administration

  • Implementing Theme Kit and later Slate
  • Implementing BitBucket
  • Re-installing Google Analytics
    • Previous setup had seperate properties for each region, which lead to inaccurate data and made statistics difficult to find.
  • Installing other SEO/trackers (Hotjar, Snapchat Pixel, Twitter, Pinterest, Yotpo)
  • Implement a/b testing procedures and install and run experiments(Using Google Optimize)
mobile screens

Design

  • Worked closely with designer to ensure best web practices
  • Redesign all major pages
  • Design special banners for Sale periods
  • Redesign EDMs
  • Design office stationary
  • Generate Analytical reports, and provide statistics for working with the marketing team
  • Regularly giving creative content team Photoshop / Illustrator advice and tutorials
team management

My strengths are Front-End Development, Interactive Design and Quality Assurance. I bring a firm opinion to my craft and place a lot of pride in the quality of my service.

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